Claudio Geyken

How to think like Elon- in pursuit of innovation

Discussion created by Claudio Geyken Partner on 14-Dec-2016
Latest reply on 27-Dec-2016 by Jacopo Sala

In the article in the bottom, Elon's physics derived principle thinking is described. I find this a major initiator of innovation. Instead of looking at the past for example where people would say EV's don't make sense as the battery costs 600$ / kWh he would go all the way to the stock exchange to see that all the materials needed would only sum 80$ / kWh. So he asks himself what needs to be changed to the status quo.


My question for you is: Do you use this system? What do you think about it? If not, which one do you prefer?